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Abbey Lee Kershaw & Charlie Siem For BOSS Spring/Summer 2015 Campaign


BOSS-Campaign-2Images Courtesy of Hugo Boss

Starring model and actress Abbey Lee Kershaw, and the classical violinist Charlie Siem as the new faces of the BOSS SS15 advertising campaign. The new Spring/Summer 2015 campaign devised by BOSS Womenswear Artistic Director Jason Wu, shows another side to his multi-faceted vision for the iconic brand.

Photographed by Inez van Lamsweerde and Vinoodh Matadin, with styling by Joe McKenna, and choreographed by Stephen Galloway, this Spring/Summer campaign states the fundamental codes of the brand: minimal, precise, and razor-sharp.

In this energetic and lively collaboration, the model wears key looks from Jason Wu’s runway show for BOSS, while Charlie Siem dons a selection of tailored pieces that brings out the modern elegance and dynamic spirit that is synonymous with the BOSS man.

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