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Beyonce X Topshop: An Actual Partnership


beyonce-x-topshop-2 beyonce-x-topshop-5 beyonce-x-topshop It’s no secret that Beyoncé is a huge fan of Topshop as she has been spotted on numerous occasions proudly sporting pieces from the high street brand. So it was only a matter of time before a collaboration between the two would be announced. This however is better, as the singer and the huge fashion-forward brand, are to form a 50-50 partnership listed as Parkwood Topshop Athletic Ltd. The active-wear label, that is yet to be properly named, is set to include clothing, footwear and accessories across dance, fitness and sports categories and will become available in 2015.

“I could not think of a better partner as I continue to grow the Parkwood business. I have always loved Topshop for its fashion credentials and forward thinking. Working with its development team to create and produce a technical and fashion-led collection is exciting, and I’m looking forward to participating in all aspects of this partnership.”

With Beyoncé at the forefront of an active-wear collection for one of the most hottest brands right now, there really is no excuse for missing the gym, in fact what better incentive is there for going when you’re more than well kitted out for it.

Images via MTV and Oyster Mag.

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