Just in time for the whirlwind of party season, Chanel has launched the Rouge Allure Velvet Luminous Matte Lip Color collection, a gorgeous lineup of lipsticks. There are two things that make this collection special. Firstly, the formula. This lipstick has been specially designed to provide you with strong color and a soft, velvet matte finish, both of which will last for hours thanks to the non-drying formula. Secondly, the colors. The collection runs the gamut from La Ravissante, a gentle blushing pink, through to La Fascinante, a pretty rose red, through to L’Exquise, a deep plummy purple. If you only splurge on one beauty product this holiday season, make it a Chanel lipstick. On that note, the Rouge Allure Velvet collection is available now at Chanel counters, as well as online at Chanel.com. Each color retails for $32.