Matthew Williamson has teamed up with Swedish high-street chain Lindex to launch a new, affordable collection. Capturing the “DNA” of his main line with an abundance of prints, colors, and chic silhouettes, Williamson has created a range of outerwear as well as accessories. Karlie Kloss is the official face of the campaign, apart from the promotional video clips for the collection. As a part of the collaboration, Lindex and Williamson have created a Pink Bracelet, where the whole profit will be donated to the fight against breast cancer. The remainder of the garments will also have a charity focus with ten percent going towards breast cancer research. The collection will be available on October 4th on Lindex.com as well as selected stores.
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Photos Courtesy of: Vogue.com, Lindex.com