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W Magazine: Run Of Show

The January issue of W Magazine has one of the most breathtaking-yet-simple editorials we’ve seen lately with Run of Show, a fashionable line-up of Spring 2010 pieces brought together for one shoot.


The January issue of W Magazine has one of the most breathtaking-yet-simple editorials we’ve seen lately with Run of Show, a fashionable line-up of Spring 2010 pieces brought together for one shoot.

Photographed by Craig McDean and styled by Alex White, the editorial features eleven pages of models, lined up next to each other and posing in the latest designer clothes. The first shot in the series has a romantic, flirty theme and features clothes from Alberta Ferretti, Chloé, Lanvin, Donna Karan and Chanel, to name a few. As the series moves on, the theme changes to darker, tougher clothes and designers like Balenciaga, Proenza Schouler and Rick Owens are featured, before returning to a more subdued set of whites at the end of the series.

Source: Run Of Show [W]

6 Comments

  1. Sherin

    December 23, 2009 at 8:29 PM

    This is a great spread. I loveed looking at all the pieces.

  2. Sherin

    December 23, 2009 at 3:29 PM

    This is a great spread. I loveed looking at all the pieces.

  3. ash fox

    December 26, 2009 at 4:00 AM

    i was delighted by this editorial when i opened up my w.

  4. ash fox

    December 25, 2009 at 11:00 PM

    i was delighted by this editorial when i opened up my w.

  5. Joanna M

    December 28, 2009 at 10:36 AM

    WOW! Oh so such a wonderful editorial.

  6. Joanna M

    December 28, 2009 at 5:36 AM

    WOW! Oh so such a wonderful editorial.

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